OUR PASSION
METHODOLOGY
The Atlético de Madrid methodology blends tradition, innovation, and performance, offering players a unique pathway to develop resilience, skills, and character both on and off the field.
ATM’s Official Methodology:
Developing Players and People
  • Rooted in Atlético de Madrid’s tradition of discipline, resilience, and passion.

  • Adapted and applied within Kazakhstan’s football environment.

  • Focused on holistic education: technical, tactical, physical, mental, and personal growth.
360º MODEL
We provide opportunities for everyone through talent identification, comprehensive training that combines education, academics, and sport, and continuous follow-up that ensures each player is guided on the right path for their development.
HOLISTIC EDUCATION
We believe in developing not only talented players but also well-rounded individuals. By combining football with academic support, cultural learning, and personal growth, we provide children with the tools to succeed both on the pitch and in life.
CREATING EXPERIENCES
Our aim is to create meaningful opportunities through competitions, travels, and special activities. These experiences inspire passion for the game and teach essential values that shape children both on and off the field.
Lasting Connection: Spain - Kazakhstan

The partnership between Spain and Kazakhstan guided by Atlético de Madrid’s methodology creates a cultural and sporting bridge that strengthens player development and unites both nations through football.


Our project is supported by a diverse team of professionals including coaches, translators, local trainers, teachers and mentors working together to nurture every aspect of the player’s growth.


We are committed to the continuous education of our staff. Through workshops, training sessions and knowledge exchange with Spain, professionals evolve constantly to deliver the highest standards in football and personal development.